This four-part workshop series is built for marketing executives who want to think more strategically about AI. We’ll explore how AI is reshaping customer behavior, how to prepare your marketing data for intelligent use, how to run effective pilots, and how to build a clear roadmap for marketing-led transformation.
In a crowded digital landscape, compelling storytelling is the key to capturing attention and building trust. Strong brands don’t just sell — they connect. Ensure your content does the same. Enroll today and take your marketing to the next level!
The Professional Certificate in Digital Marketing Strategy is designed to address the changing digital marketing environment and to empower participants to plan, implement, manage and measure the impact of digital strategies. Participants of this programme will be able to create digital marketing strategies aligned with their traditional marketing and business goals and deliver successful digital marketing strategies.
The Professional Certificate in Market Development and Brand Strategy is designed for persons charged with the responsibility for market growth and retention and for anyone wishing to enhance their marketing competencies. This programme presents the fundamental concepts and proven frameworks required to navigate the complexities of today's marketplace.
